Soft on hands. New fragrance! 5 Power (Easily cuts grease): fights odor; residue-free clean; cleans more greasy dishes (Per drop while suds last vs. the leading non-concentrated dish liquid); removes 24 hour stuck-on food. Tough on grease, soft on hands. Experience the delightful and soft scent of aloe and citrus. Phosphate free, as always. www.palmolive.com. Save Water: www.colgate.com/savewater. how2recycle.info.